Don Lilly Agency provides expert solutions to life’s complex problems. Whether you are transitioning to Medicare, planning your retirement, or looking to secure your family’s financial future, we can help. We have agents and advisors in VA, WV, KY, OH, NC, SC, FL, DC, and MD.
Rated 5 out of 5
“I have seen firsthand how much care and effort goes into running this insurance...”
— Katie L.
Rated 5 out of 5
“My time at Futurity First: Don Lilly Agency has been exceptional. These guys...”
— David T.
Rated 5 out of 5
“These are the best guys to partner up with! Donnie knows his stuff! Don Sr. ...”
— Benjamin C.
Rated 5 out of 5
“Top insurance and financial professionals that are a joy to work with daily.”
— Jack H.
Rated 5 out of 5
“This is a great company to do business with. They are very knowledgeable and...”
— Holly W.
Our Process
Our holistic process will help you clarify your goals, educate you on your options and implement a plan that will meet your needs now and in the future.
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Don Lilly Agency specializes in Wealth Management, Retirement Planning, Medicare Advantage, Medicare Supplement insurance plans (Medigap), annuities, and life insurance.
Insuring all of Virginia, including Salem and the Roanoke Area.
Recent News & Updates

What Is a Section 125 Cafeteria Plan and How Can It Benefit Your Employees?
August 13, 2026
When business owners explore ways to enhance employee benefits without significantly increasing costs, one option that often comes up is a Section 125 cafeteria plan….

Growing Your Family? Here’s What You Need to Know About Health Insurance Coverage
August 10, 2026
Welcoming a new child into your family is one of life’s biggest milestones—and it comes with a lot of decisions to make. Among the practical…

Is Your Employer-Provided Life Insurance Enough? What You Should Know
August 7, 2026
Employer-provided life insurance, often called group life insurance, is a policy your employer purchases to cover you and sometimes your dependents. It’s typically offered as…

How We Can Help
We help American workers and retirees by taking complex decisions about their finances and their health care and simplifying them. We help you clarify your goals and understand your options, so you can move forward with confidence.


























































